Report Gives Surprising Tips for Facebook

What are the most effective tricks to make Facebook marketing work for your company?  Every business trying to utilize social media asks this question.  Momentus Media, a social media strategy firm based in San Francisco, released a report with answers.

Momentus Media’s report, Engagement and Interaction: A Scientific Approach to Facebook Marketing, gives advice on how to best use Facebook for your company.  Here are some of the most interesting suggestions and findings from the report:

  • Don’t just post during work hours. Posts added during the hours of 2pm to 5am and posted on the weekends have the highest interaction.
  • Most people will read longer statuses.  The interaction rate is higher for more lengthy statuses.
  • Don’t just post statuses and videos, photos actually have the largest amount of interaction.
  • Followers begin to unsubscribe to companies that post more than three times a day so don’t go overboard on updating your page.

These days most businesses are constantly working to improve their social media marketing plan.  Reports, like Momentus Media’s Engagement and Interaction: A Scientific Approach to Facebook Marketing, give guidelines on how you can make social media work for you!

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Posted on October 12, 2011, in Uncategorized. Bookmark the permalink. 1 Comment.

  1. Great points about Facebook. Especially longer status

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