“Cash Mobs” Boost Small Business Sales
Small businesses coast to coast are seeing a new phenomena and experiencing some of their most profitable days yet. “Cash mobs” are a new trend popping up at local retailers across the country.
If you have yet to hear about cash mobs you aren’t alone. The first cash mob was generated by Chris Smith of Buffalo, NY this past August. A cash mob occurs when a group of people on social networks like Twitter and Facebook plan a day to support a community store. On that day participants show up with cash to spend at the store.
Many local businesses struggle to maintain the sales figures they need to survive. Movements that support buying local, such as cash mobs, can help small retailers stay in business. If your community has not had a cash mob yet, maybe it’s time you organize one!